Ladies, who doesn’t love Barbie dolls? Raise your hands…None I
think!
When I was a little girl, I always ask my cousin who
works abroad to give me Barbie dolls as my pasalubong. Yes, that’s right,
Barbie is very famous worldwide!
Imagine my excitement when I received an invite for
the #BarbieYouCanBeAnythingPh. I was really happy because now that I am a Mommy
to a 3 years old little lady, who also loves Barbie, by the way, it’s a great
experience to share memories with my daughter with a same interest, just like this event.
When a girl plays with Barbie, she imagines everything she can become!
When a girl plays with Barbie, she imagines everything she can become!
When it comes to exploring different career paths,
nobody does it better than the world’s favorite lifestyle icon, Barbie. A quick
Google search will tell you that she has held over 130 careers in the span of
more than 5 illustrious decades. She has been an astronaut, a surgeon, a
veterinarian, an athlete, a pop star, even a presidential candidate at least 5
times.
To think that doesn't yet include the hundreds of
other jobs and identities that millions of creative young girls around the
world have imagined and assigned to her in the comfort of their playrooms
throughout the years.
This 2016, however, the tables have been turned;
the spotlight is now focused on every young girl and their limitless potential
with the introduction of Barbie’s You Can Be Anything campaign.
Formally launched to Philippine media last April,
the You Can Be Anything Campaign is both a celebration of potential and a
challenge on the limits of the imagination of young girls. It is a movement to
empower little ladies to pursue and live out their dreams, whatever they may
be, and for the adults to encourage them on their journey. It is for these
young minds to realize that whatever scene that they can conjure and choose to
play out inside the four corners of their room can translate into real life;
that the glass ceilings they may encounter on their later years are meant to be
shattered and that the only thing standing between them and their goals is the
limit of their imagination and determination.
Turning sparks into candy-colored flames
To further extend this message, Richprime Global
Inc., the exclusive distributor of Barbie and other Mattel toys like Hot
Wheels, Fisher-Price, Thomas & Friends, Monster High, Ever After High,
BOOMco., Matchbox and Mattel Games in the country, in partnership with The SM
Store and Toy Kingdom, set up the You Can Be Anything Day at the SM Mall of
Asia Atrium which was held last May 29 .
Here's Rylee with Ashley,
playmate and event buddy
Meant as a gateway to the imagination, the venue is
laden with multiple interactive booths featuring a range of professions young
girls can freely try out.
Rylee became a Doctor, a Queen and a Soldier (I think...hihi!)
Little ladies, including my daughter, participated
in different activities such as creating scrumptious sweet treats at the
Doll-icious Bakeshop, where they can design their own cupcake or cookie using
the rainbow selection of frostings and toppings available.
They could choose to work on their next artistic masterpiece at the Barbie Artsy Studio.
For the more outgoing and expressive girls, they
grabbed the opportunity to be a news anchor doing her primetime spiel at the
B-TV News Room. They even bring home a copy of their news spiel record as a
memento.
Too bad Rylee is not in the mood to be in front of the camera. Maybe next time! ^_^
Ate Ashley is ready to be a newscaster!
photo credit: Mommy Michelle
Too bad Rylee is not in the mood to be in front of the camera. Maybe next time! ^_^
And of course, any Barbie event wouldn't be
complete if there wasn't anything dedicated to beauty and fashion. For the more
kikay (but still equally brilliant) bunch, the lines are long at the
Barbie Pink Salon and Fashion Closet.
Kids are excited to get an exclusive beauty blow out or a quick style make-over.
Photo credit: Mommy Michelle
Kids are excited to get an exclusive beauty blow out or a quick style make-over.
A short program and interactive fashion show is the
cherry on top of the fun, with Andi Eigenmann and her daughter Ellie strutting
the catwalk.
"We're looking at this event as a jump-off point to young Filipina girls," explains Ms. Liza Yao, Managing Director of Richprime Global, Inc. "We want to inspire, and have them see that they can be anything they set their mind to and further beyond that, just like Barbie."
Watch the inspirational video on
YouTube “Imagine the Possibilities.
Thank you Richprime Global, Reach Manila PR (Ms. Laira Yoo) and Mommy Bloggers Phils. for the exclusive
invite. We really had fun!
And of course, super thank you for these loots! ^_^
Like Barbie Philippines on
Facebook to get brand updates, promo and event schedules.
Barbie products are
available at all leading toys stores and department stores nationwide.
Exclusively distributed by Richprime Global, Inc #34 Sct. Torillo cor. Sct. Limbaga,
Quezon City.
Visit www.richprime.net to learn more about other RGI products.
Visit www.richprime.net to learn more about other RGI products.
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